Henise Tire Service came to ASA with an existing website previously developed by another company.  Their goal was to update their image on the web and create a new site that showcased and differentiated their three core business markets: Retail, Commercial, and Wholesale tire sales.  By creatively incorporating color, design, and theme, we updated their website to offer each customer-type their own distinct home in Henise’s online world. Additionally, Henise Tire Service wanted to add a tour of their retread plant for their commercial customers, and easy access to eTireLink from their home page.  The result is a much improved customer-focused website that accurately represents Henise Tire Service online.

About the website, Stephen Derr, operations director of Henise Tire Service, said, "We are very pleased with the design and feel of the new website. ASA has done an excellent job in helping us present a professional image to our customers.  The eye-catching layout with its use of colors as menu keys is easy to navigate, and provides a wealth of useful information. It will be a great sales tool, and provides another important link for the consumer. The web site will be a time saver for today's tech savvy customers to research the products and services we offer before they buy."